Why Starbucks Failed In Australia


  1. Gary Touthang

    Gary Touthang2 ชั่วโมงที่ผ่านมา

    I live in perth for 3 years .It's like pilgrims for coffee and that's where my love for coffee starts. Best coffee by far .

  2. MCLovin '

    MCLovin '4 ชั่วโมงที่ผ่านมา

    Starcucks is one overpriced crappy coffee, never been a customer there and probably never will. So pretentious even the people who go there. Got one right next to my job and i still get in my car and drive to a DD.

  3. Anonymous Person

    Anonymous Person5 ชั่วโมงที่ผ่านมา

    Any other Aussies not know that there were Starbucks chains in the country, until they watched this video? 🤣

  4. Kurdish Gal

    Kurdish Gal6 ชั่วโมงที่ผ่านมา

    cause it‘s too expensive it‘s just coffee

  5. Paul Casson

    Paul Casson7 ชั่วโมงที่ผ่านมา

    Nice to see a win for small cafe owners as opposed to a corporate giant.

  6. techweenie1

    techweenie18 ชั่วโมงที่ผ่านมา



    MICHAEL DAMATO9 ชั่วโมงที่ผ่านมา

    The best coffee is in Australia, how dare anyone else even trying out for a position in a place of high quality.

  8. 98cebu

    98cebu10 ชั่วโมงที่ผ่านมา

    Starschmuck's sucks a big one. They'll never make a dime from me.

  9. shiro

    shiro10 ชั่วโมงที่ผ่านมา

    this video should be upside down

  10. Christy Bacon

    Christy Bacon11 ชั่วโมงที่ผ่านมา

    Because we have good quality coffee unlike the rest of the world!

  11. Lorena Arias

    Lorena Arias12 ชั่วโมงที่ผ่านมา

    But all their different kinds of coffee contains chocolate. And they have no idea how to prepare frappe coffee. I didn’t like their coffee. Maybe Gloria Jeans was a bit better. I had a hard time enjoying coffee there.

  12. Dima Dobryak

    Dima Dobryak18 ชั่วโมงที่ผ่านมา

    Why do the author calling Australia “continent” instead of “country”? He’s talking about a country not a continent. Correct me if i wrong.

  13. Anonymous Person

    Anonymous Person5 ชั่วโมงที่ผ่านมา

    Australia is both a country and continent.

  14. Bella Stringfellow

    Bella Stringfellow20 ชั่วโมงที่ผ่านมา

    Their coffee is the worst coffee I have ever had

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    Watling Art Galleries - Watling Framing & Art Services - Art Events, Space Hire!23 ชั่วโมงที่ผ่านมา

    Because they served (and still serve) crap, dishwater coffee and Australians are discerning when it comes to coffee. We are used to some of the best coffee shops in the World!

  16. Ariel Cerros

    Ariel Cerros23 ชั่วโมงที่ผ่านมา

    same is happening in other nations suchs as Honduras

  17. Sheanze


    It’s so sad that the local coffee shop in our place serves disastrous coffees so our only choice is starbucks

  18. Gabo Silva

    Gabo Silvaวันที่ผ่านมา

    Because their coffee sucks

  19. Tom Miller

    Tom Millerวันที่ผ่านมา

    There are plenty of good coffee shops across Australia. There is no need to drink second rate coffee .

  20. Mark Neilson

    Mark Neilsonวันที่ผ่านมา

    Something the Australian cafe culture should feel proud of.

  21. PoppyRob


    The reason it failed as many others have stated their product sucks. We are smart enough to not want second rate diabetes in a plastic disposable cup.. But then again we do have coke here so that arguments is a bit weak. Ok I will say it over rated over priced and over here. If you want a decent coffee in Australia go to your nearest cafe or coffee shop.

  22. Peter Symonds

    Peter Symondsวันที่ผ่านมา

    I think many people have summed it up. Its crap coffee and costs more. Why would you bother? Gloria Jeans is also crap.. Its like drinking Nescafé 43.

  23. Shaeby The amaze balls

    Shaeby The amaze balls2 วันที่ผ่านมา

    We have Starbucks at Australia just not in a lot of places it only takes a 30 min drove to get Starbucks from where I live

  24. Anonymous Person

    Anonymous Person5 ชั่วโมงที่ผ่านมา

    I've never seen one here in my life. I didn't even know we had them here?

  25. Chris Munro

    Chris Munro2 วันที่ผ่านมา

    How are they doing in Vienna, New Zealand? We have better coffee than American bucket coffee

  26. slh950

    slh9503 วันที่ผ่านมา

    Starbucks was the most revolting watery coffee I've ever had. If I wanted a cheap milk-shake covered in canned whipped cream I'd go there again

  27. Ronald Neijenhuis

    Ronald Neijenhuis3 วันที่ผ่านมา

    Ouch Australia is not a continent.... Oceania is, Australia is a country folks! #USignorance

  28. Jeremy Kelaher

    Jeremy Kelaher3 วันที่ผ่านมา

    Yep we had seriously good coffee already, even in pubs in the boondocks, by the time they launched. Late to the game, expensive, weird and so inferior. Stupid products - just double crapiato with a dash of sickly syrup and sprinkles bad. My (Milanese) home machine makes better coffee, and I am no barista. Yep, just for tourists.

  29. Екатерина Акатьева

    Екатерина Акатьева3 วันที่ผ่านมา

    I am on the other hand surprised how they could become so successful everywhere else with their coffee not being authentic and severely overpriced, their bakery is just average too; I notice people go to Starbucks to sit in air conditioned space and talk rather than for coffee itself

  30. Jorge Trevino

    Jorge Trevino3 วันที่ผ่านมา

    Because in Australia we have good taste

  31. Christy Fenwick

    Christy Fenwick3 วันที่ผ่านมา

    Their coffee tastes like crap. If they started making proper coffee, we might have been willing to pay for it.

  32. jorgensenmj

    jorgensenmj3 วันที่ผ่านมา

    No self respecting Austrailian would drink coffee made from beans that have not been through the digestive system of a pole cat...and then come out the back end. Kopi Luwak is where it's at mate.

  33. Britnee B

    Britnee B3 วันที่ผ่านมา

    They're not stupid enough to pay so much for coffee

  34. David 7X7

    David 7X73 วันที่ผ่านมา

    Starbucks is overrated

  35. David Greetham

    David Greetham4 วันที่ผ่านมา

    Their coffee is rubbish

  36. hendy wijaya

    hendy wijaya4 วันที่ผ่านมา

    Lol..gloria jeans failed also in.indonesia..so why u jnow already what the reason

  37. Alchamistoh

    Alchamistoh4 วันที่ผ่านมา

    Australians dont want their sugary drug. Fattning coffee.

  38. Sirios Star

    Sirios Star4 วันที่ผ่านมา

    Personally i hope Starbucks fails in Italy as well. It is famous for its Espresso shops with espresso machines the size of a Buick. These individual shops are part of the charm and culture and to have them invaded with some greedy American company is rather disgusting.

  39. Bing Lim

    Bing Lim4 วันที่ผ่านมา

    In Australia, even McDonalds coffee tastes better than Starbucks coffee.

  40. Tinashe

    Tinashe4 วันที่ผ่านมา

    Oh wow we even have Starbucks in South Africa

  41. Yu fox

    Yu fox4 วันที่ผ่านมา

    Isn't that obvious? Australia has a strong coffee culture, market is saturated little room left for foreign brands

  42. Jet S

    Jet S4 วันที่ผ่านมา

    Well looks like I’m never going to Australia and I’m now getting ready to go to Starbucks...

  43. vaibhav satpute

    vaibhav satpute4 วันที่ผ่านมา

    In india homemade coffee = 5-10 rupees Starbucks coffee = 150-209 rupeees Take decision wisely !!

  44. allen simpson

    allen simpson4 วันที่ผ่านมา

    Coz they only like bubbles!


    THE HOLY OATS4 วันที่ผ่านมา

    I’m not gonna say it failed i kind of agree that it succeed because Australian people are coffee snob so i think they would’ve made million’s of money for selling 4$ coffee

  46. LaurenH

    LaurenH4 วันที่ผ่านมา

    I'm honestly so proud of Australia

  47. Li.

    Li.4 วันที่ผ่านมา

    I live in Australia, No offense but Ive tried better coffee than starbucks also its overpriced. Soooo..

  48. Ken Jones

    Ken Jones4 วันที่ผ่านมา

    Because their Coffee takes crap

  49. seyum lema

    seyum lema4 วันที่ผ่านมา

    That's way to much money for a coffee!coffee cmon coffee.In my place one coffee is $5 and its risky deadly stuff snakes spiders nuuuu

  50. Roxi Heart

    Roxi Heart4 วันที่ผ่านมา

    Why in the hell would I travel to Italy and buy Starbucks!? 🙄

  51. UltraViolence

    UltraViolence4 วันที่ผ่านมา

    Video should have been a 2 second image of a Farmers Union Iced Coffee............ Because it's Farmers Union or it's NOTHIN

  52. Young Choi

    Young Choi4 วันที่ผ่านมา

    Don t try to make useless reason . That time starbucks coffee was expensive . That s it .

  53. nancy kelly

    nancy kelly4 วันที่ผ่านมา

    Starbucks coffee is overroasted burnt bean , acidic expensive B S ........ MORE OF A SOCIAL SCENE WITH FREE WI FI.....

  54. Richard Whitehouse

    Richard Whitehouse4 วันที่ผ่านมา

    Because Melbourne INVENTED coffee

  55. Sara Yaakov

    Sara Yaakov4 วันที่ผ่านมา

    because the coffee smells and tastes like bad water.....

  56. masija whiskey

    masija whiskey5 วันที่ผ่านมา

    Am Australian. Only people you see drinking starbucks are the tourists or students from overseas. We have plenty of other coffee shops other than starbucks and gloria jeans too. Like merlo, zaraffas and many more local shops. Starbucks isnt really appealing thats all.

  57. Connor Reilly

    Connor Reilly5 วันที่ผ่านมา

    It failed cause we all just go to coffee shops like Gloria Jeans, Maccas etc. And we ain’t basic :)

  58. lythsian

    lythsian5 วันที่ผ่านมา

    Taking Starbucks to Australia is like taking Pizzahut to Italy, iPhones to China or bombs to Syria :D Any money the Yanks actually tried all of these, how did it pan out? I'll sell you a clue for $100US

  59. Joey Legit

    Joey Legit5 วันที่ผ่านมา

    oi starbucks, you can't sit with us.

  60. R4V3-0N

    R4V3-0N5 วันที่ผ่านมา

    Am I the only one confused if they are talking about the continent Oceania or the country Australia?

  61. magnomaxx2010

    magnomaxx20105 วันที่ผ่านมา

    They open it here in Brasil, and failed. What about sell ice in North Pole?

  62. andrew cole

    andrew cole6 วันที่ผ่านมา

    Starbucks is shit house coffee no question of a lie

  63. T Murray

    T Murray6 วันที่ผ่านมา

    I roast and grind my own coffee. North American foods and beveridges are usually far too sweet (not to mention fatty, large serves) for us.

  64. BKSKP

    BKSKP6 วันที่ผ่านมา

    No Australian actually watched this. but just clicked to say "We tried it Once, and it was yucky". Thanks. We have many many cafes with good coffee. and people who like nasty nasty franchises already go to McDonalds for their nasty cuppa 😂 And the fake 'cosy' atmosphere. Yyyyyyuck

  65. Gummy sue A

    Gummy sue A6 วันที่ผ่านมา

    You call that coffee ? 🤢🤢🤮

  66. Whitewingdevil

    Whitewingdevil6 วันที่ผ่านมา

    They failed because the quality of local coffee is pretty high (on average) and the quality of Starbucks is garbage. There's a still a Starbucks in Melbourne CBD, and I've tried it, and I swore to NEVER drink it again. All I got was a long black, the simplest possible coffee, and it tasted like something had died in that coffee.

  67. Tom Lucas

    Tom Lucas6 วันที่ผ่านมา

    Australians love coffee!!

  68. Luke Millar

    Luke Millar7 วันที่ผ่านมา

    AUSTRALIA is not a continent mate, AUSTRALAISIA is

  69. Melanie Dean

    Melanie Dean7 วันที่ผ่านมา

    Aussies not liking sweet drinks?? Lol go to you real average Aussie and ask if they got jam or vegemite and you'll get your answer. They prefer bitter over sweet.

  70. Dude

    Dude7 วันที่ผ่านมา

    They control their immigration ?

  71. Ruby Lee

    Ruby Lee7 วันที่ผ่านมา

    If they try to reopen as a tourist focus they'll still fail if they remain more costly than the local smaller cafes. Not to mention that word of mouth is a big driver here... If tourists ask what's good, what's not, where do you recommend.... they'll get brutally honest opinions from the locals and pointed in the right direction

  72. EarthMedia2009

    EarthMedia20097 วันที่ผ่านมา

    American tastes in Coffee is radical different We like Real coffee

  73. Carmine Zuccarini

    Carmine Zuccarini7 วันที่ผ่านมา

    If anybody cares, the store at 4.50 is Kingston Upon Thames in Kiggston, London UK :)

  74. Odetuber

    Odetuber7 วันที่ผ่านมา

    In Sweden if we want good coffee we go to Espresso House.

  75. Philo P.

    Philo P.7 วันที่ผ่านมา

    why do you keep saying continent, makes you sound ignorant

  76. Philo P.

    Philo P.3 วันที่ผ่านมา

    there are starbucks in the "continent" of australia

  77. aussie jim

    aussie jim4 วันที่ผ่านมา

    +Philo P. New Zealand is many many kilometres off the east coast of the Australian continent which contains the country of Australia only - where are you getting your ideas from?

  78. Philo P.

    Philo P.5 วันที่ผ่านมา

    and the only reason he is saying continent is because he thinks he sounds smarter

  79. Philo P.

    Philo P.5 วันที่ผ่านมา

    +Kelly Davis only the country Australia is shown in the video, other countries such as new zealand would be considered part of the same continent

  80. Kelly Davis

    Kelly Davis5 วันที่ผ่านมา

    Philo P. Because Australia is a continent

  81. Andrew Smith

    Andrew Smith7 วันที่ผ่านมา

    Starbucks in China is ok but that’s only because the local offerings are so poor. In Australia the reverse is true and I can’t tell the difference between MacDonalds and Starbucks ( except price). The new model depends on unsophisticated tourists ie the customers have to fly in so that should work ok in a limited market and if they want to expand from there it will need to be done on price.

  82. Callum Leslie

    Callum Leslie7 วันที่ผ่านมา

    Because dome exists in Australia enough said

  83. Stephanie Anderson

    Stephanie Anderson3 วันที่ผ่านมา

    Ha! Dome replaced Starbucks in my town when they closed a bunch of shops in 2008(?). It had only been there a year or so. Unsurprisingly dome hasn't gone anywhere since.

  84. SuperMarksman33

    SuperMarksman337 วันที่ผ่านมา

    A flat white is a New Zealand coffee.

  85. terry walker

    terry walker7 วันที่ผ่านมา

    Aussie has the best coffee, they need us!

  86. ellie8782

    ellie87828 วันที่ผ่านมา

    Western Australia never had a Starbucks. Plus we have a established coffee culture of own

  87. Sarah Basto

    Sarah Basto8 วันที่ผ่านมา

    Excuse me, but the reason may be because in Australia there are heaps of local great coffee shops. Have they thought about it at all?

  88. Steven Zheng

    Steven Zheng8 วันที่ผ่านมา

    I have to agree with the Australians. Starbucks sucks.

  89. Slackboy72

    Slackboy728 วันที่ผ่านมา

    Starbucks just can't measure up to Australian coffee culture.

  90. Marcos Dulci

    Marcos Dulci8 วันที่ผ่านมา

    Do you mean Oceania? Get a book

  91. Wang Fang

    Wang Fang8 วันที่ผ่านมา

    I can tell you why retail businesses fail in Australia the service here is disgraceful and the attitude is poor, many times I walk in a shop here to be served and your completely ignored. Example I went into office works asked one of the staff members can You show me how do I use your photo copiers or can someone explain to me how to use it? I asked this female staff member please can you help me. She looked me up and down and walked away, a junior staff member would help me in the end this very common here in Australia.Another time I went to buy a car on a Sunday I called up the young sales person only to be yell at down the phone that its is brothers birthday the car price is $ 10,000 the owner of the car yard took the phone off this young sales guy just in time before I hung up the phone.more and more people like to buy on line here in Australia I wonder why?

  92. Knut-Hinrichq Walter

    Knut-Hinrichq Walter8 วันที่ผ่านมา

    Vielleicht haben die Aussies verlangt, daß diese Hersteller des als Kaffee deklarierten Heißgetränkes auch dort Steuern bezahlen müssen !

  93. yuri Lemming

    yuri Lemming9 วันที่ผ่านมา

    i was a barista in 1963 today I don't drink any bought coffee, just a change of taste.

  94. David Goat

    David Goat9 วันที่ผ่านมา

    Australia Coffee >>>>>>>> USA Coffee. Simple.

  95. aussie jim

    aussie jim4 วันที่ผ่านมา

    We do grow out own coffee you know.

  96. Stephen Robson

    Stephen Robson9 วันที่ผ่านมา

    Starbucks never had a store in Western Australia

  97. kdoo

    kdoo9 วันที่ผ่านมา

    starbucks owns gloria jean, soook Starbucks is in Australia. they also own Seattle's best coffee and closed down a lot of cafes in the usa.

  98. OctupleSaucer 77

    OctupleSaucer 7710 วันที่ผ่านมา

    0:58 "That's what happened they tried to grow the empire too fast" same thing happened to the British

  99. Faliis A

    Faliis A10 วันที่ผ่านมา

    The $1 coffee at 7/11 tastes so much better than Starbucks ...and I have never seen Starbucks in anywhere Australia...I can't stand Starbucks cos of America's obsession with it..

  100. John Blackman

    John Blackman10 วันที่ผ่านมา

    starbucks coffee tastes foul and gloria jeans is not much better.

  101. BlueSlimey !

    BlueSlimey !10 วันที่ผ่านมา

    I see a lot of star bucks in my sydney

  102. Tara Delaney

    Tara Delaney10 วันที่ผ่านมา

    Brisbane image slide actually the Gold Coast

  103. Hey_Itz_Pie

    Hey_Itz_Pie10 วันที่ผ่านมา

    Because we got 711

  104. Cosmic Cat

    Cosmic Cat10 วันที่ผ่านมา

    Australia is not like other girls..

  105. pineappel_

    pineappel_10 วันที่ผ่านมา

    Honestly Starbucks and Gloria jeans make shit coffee

  106. andre luiz

    andre luiz10 วันที่ผ่านมา

    Because their coofe are awful. Sooo weak and expensive, that we prefer our spressos and home made coffee.

  107. fragglepuppies

    fragglepuppies11 วันที่ผ่านมา

    I have only ever had Starbucks in Japan. It was ghastly. Melbourne is best city for coffee.

  108. Toxic Gacha

    Toxic Gacha11 วันที่ผ่านมา

    Types of Starbucks instagramer: **TAKES PHOTO WITH STARBUCKS DRINK** **Leaves in table.** **Doesn't drink**

  109. kara iti

    kara iti11 วันที่ผ่านมา

    $1 coffee at 7/11 is better